Light & Learning

Journalism

Brief History of Department:

Mass Communication is field of study replete with career opportunities in varied areas ranging from electronic media to advertising and from development communication to corporate communications. The programme covers a wide array of topics with the aim to expose students to the various areas related to Mass Communication. Mass communication is primarily the art of transmitting messages effectively to considerably large and diverse audiences using the mass media for specific purposes.

Graduates of mass communication are highly sought after in the job market today. They are flexible, creative and adaptive to their environment. Therefore, they can fit into almost any industry in the public and private sectors be it journalism, advertising, public relations, publishing, broadcasting, education, marketing, business or manufacturing. The Department of Journalism & Mass Communication came into existence in 1992 with Prof. Surya Prasad Dixit as its first officiating Head. Dr. Rashmi Pandey is the ex-officio Head of the Department. Dr. Mukul Srivastava, is the coordinator of the Department and takes care of the day to day functioning of the Department. The department started life in a small 12x15 feet room. Today, it has a building of its own known as 'SANCHARBHAWAN'. The department has a well equipped 'Electronic Media Lab', Computer Lab, Photo Lab and a Library enriched with rarely available precious books on journalism, public relations, audio-video production, computers, ethics, law and skill of writing.

In this short span of time, the Department today is a premier education centre amidst 100 odd universities and institutions in India imparting quality education both in theory and practice in diverse fields and disciplines. These areas include Mass communication, Journalism, Public Relations, Media writing, Advertising, Information technology, Media research, Video production and Computer Applications for Mass Communication.

The department has the credit of organizing a large number of seminars, workshops, special lecture series and training programmes in collaboration with governmental and non-governmental organizations. Academicians and experts from all over the country have attended these seminars and workshops. The Department of