Light & Learning

Journalism and Mass Communication

Head of Department

faculty img
Dr.Sourabh Malviya
Associate Professor
8750820740
malviya.sourabh@gmail.com

 

About the Department

The Department of Journalism and Mass Communication at the University of Lucknow is a dynamic academic centre committed to advancing the study and practice of media and communication. The department serves as an incubator for aspiring journalists, media professionals, and communication experts, fostering a community of individuals dedicated to meaningful contributions in a rapidly transforming media landscape.

Established in 1992, the department began under the leadership of Prof. Surya Prasad Dixit, its first ceremonial head. It was subsequently led by Dr. R.C. Tripathi and is currently Headed by Dr. Sourabh Malviya. From its modest beginnings in a 12 by 15-foot space, the department now operates from its dedicated facility, Sanchar Bhawan.

The department boasts state-of-the-art infrastructure, including an Electronic Media Lab, Computer Lab, Photography Lab, and a specialized library housing an extensive collection of books on journalism, media ethics, law, public relations, digital production, and communication skills.

Over the years, the department has emerged as a leading centre for media education in India, offering a curriculum that encompasses diverse areas such as journalism, advertising, media writing, public relations, media research, information technology, mass communication, and computer applications. It consistently ranks among the top academic institutions offering high-quality education in these fields.

The department actively engages in organizing seminars, workshops, special lecture series, and training programs in collaboration with governmental and non-governmental organizations. These initiatives regularly attract prominent scholars and professionals from across the country.

 

Our Vision

To empower students with critical thinking skills, ethical awareness, and innovative capabilities essential for success in the evolving domains of journalism and mass communication.

 

Our Mission

Our mission is to prepare the next generation of journalists, broadcasters, and communication professionals for global media careers through rigorous undergraduate, postgraduate, and doctoral programs. We aim to nurture a culture of intellectual inquiry, creativity, and ethical responsibility. The department is committed to fostering analytical and innovative mindsets, equipping students with practical skills for successful careers across various media sectors.

 

Our Objectives

  • Develop Critical Thinking and Analytical Skills- Enable students to critically assess media content, understand its societal implications, and evaluate sources and messaging.
  • Enhance Communication Skills-Strengthen students’ abilities to communicate effectively across platforms, including written, oral, and visual media.
  • Foster Media Production Competence-Provide hands-on training in the creation, production, and editing of media content across print, digital, audio, and video formats.
  • Understanding Media Theory and History-Impart foundational knowledge of mass communication theories and historical contexts to better understand the evolution of media.
  • Ethics and Professional Standards-Instil a strong foundation in ethical principles and professional practices such as fairness, accuracy, and accountability.
  • Research and Data Analysis-Develop proficiency in media research methods, data interpretation, and applying findings to improve communication strategies.
  • Adaptability to Technological Changes-Prepare students to effectively engage with emerging digital tools, platforms, and trends in media technology.

 

Academic Programs

Our academic offerings are carefully structured to balance theoretical insights with practical expertise. We offer the following postgraduate and doctoral programs:

  • Master’s in Journalism and Mass Communication (MA-JMC): Focuses on advanced reporting techniques, media management, investigative journalism, and digital media specialization.
  • Doctoral Program (Ph.D.): Designed for those pursuing scholarly research or seeking to advance professional practice in journalism and mass communication.

 

State-of-the-Art Facilities

To enhance experiential learning, the department is equipped with modern, industry-relevant facilities, including:

  • Broadcast Studio: Fully functional studio with high-definition cameras, editing suites, and control rooms for radio and television content creation.
  • Digital Media Labs: Equipped with cutting-edge tools for video editing, graphic design, and multimedia production.
  • Research Centre: Dedicated space for in-depth academic research and analysis on contemporary media and communication issues.

 

Faculty Expertise

Our faculty comprises accomplished scholars and professionals with diverse experience across journalism and mass communication. They are dedicated to student mentorship, fostering academic excellence, and encouraging critical engagement with current media trends and challenges.

 

Community and Alumni

The department maintains a vibrant academic community and a robust alumni network. Our graduates have gone on to achieve distinction in journalism, public relations, media production, and related fields. The alumni network continues to support current students through mentorship and career opportunities.

The Department of Journalism and Mass Communication remains steadfast in its commitment to developing ethical, innovative, and impactful media professionals. We invite prospective students and partners to engage with our community and take part in our legacy of excellence in media education.

 

Admission Process

Eligibility Candidates must hold a three-year bachelor's degree in any discipline with a minimum of 45% marks (General/OBC) and 40% marks (SC/ST) from a university or institution recognized by law to be eligible for admission to the MA in Journalism and Mass Communication (MA-JMC) program.

Number of Seats-The total intake capacity for the MA-JMC program is 50.

Admission procedure
Admission shall be granted on an Entrance basis or as directed by the University admission committee. The entrance examination will feature questions on General Awareness, Current Affairs, Mass Communication, Information and Communication Technologies (ICT) and their applications in the media industry, as well as topics related to Mass Media and Society.

Upcoming Admission Forms

Admission forms are expected to be available on the University website during the months of March or April.

Official X Handle – Department of Journalism, University of Lucknow
Follow the latest updates, events, and announcements from the Department of Journalism on our official X handle:
https://x.com/journalismlu

YouTube Channel: www.youtube.com/@Journalism_lu